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A Batalha pela Venda Directa

26 comments

26 August 2017 at 12:07, by

road-street-sign-way

A Batalha pela Venda Directa Diariamente lemos noticias que prometem  o “segredo” para melhorar a venda directa dos hotéis. A mensagem que recebemos é linear no seu conteúdo: paginas web responsive , fotografias digitais grandes, paridade de preços, utilização de bots e campanhas metasearch.  Serão estes … read on >>

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7 Steps to achieve more website more direct online booking conversions I

12 comments

6 June 2016 at 10:35, by

design web

Presently one of a hotelier’s biggest worries is how to reduce their dependency on intermediaries when marketing their inventory. A key to maximising income is finding a perfect balance between direct and intermediary sales. To do this a hotel must … read on >>

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Connectivities
Direct Channel
Hotel Distribution

The fine line between metasearch engines and OTAs

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13 October 2015 at 6:00, by

photo-1442407764823-a91dd726a7f2

The future of the Internet is closely linked to the semantic web: searches are becoming more personalized and effective all the time. This claim carries across to the tourism and holiday booking (including hotel) sector that is spearheading the use … read on >>

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Connectivities
Hotel Distribution

Why incorporate TripConnect and Instant Booking into your hotel?

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11 May 2015 at 9:54, by

Idiso is a TripAdvisor premium pñartner

It is now possible to make bookings using TripAdvisor, there are two very efficient tools, TripConnect and Instant Booking, which your hotel can use to compete against other intermediaries. What are the differences between them and what advantages does each … read on >>

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Javier Silvestre, Idiso’s general manager, analyses the Spanish market’s prospects for 2015

4 comments

17 February 2015 at 10:00, by

Javier Silvestre during the interview with Hosteltur.

2015 will be the year in which urban hotels will be able to start to recuperate the pricing levels lost over these last four or five years The hotel sector is facing 2015 with optimism as it foresees that the … read on >>