Publications on construction of tourist products, brand identities, market analysis, etc..

Booking engine @en
Direct Channel
Hotel Distribution
Hotel Marketing
Hotel Marketing @en
Mobile & Web Hotel
Revenue Management @en

7 Steps to achieve more website more direct online booking conversions I

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6 June 2016 at 10:35, by

design web

Presently one of a hotelier’s biggest worries is how to reduce their dependency on intermediaries when marketing their inventory. A key to maximising income is finding a perfect balance between direct and intermediary sales. To do this a hotel must … read on >>

Direct Channel
Hotel Marketing @en
Management @en
Mobile & Web Hotel

Para onde caminha Google: primeira analise á mudança do SERP no motor de busca

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17 March 2016 at 16:59, by

0005

Nos finais do mês passado, Google colocou em movimento uma das alterações mais drásticas no desenho da página de resultados (SERP). Anteriormente, explicámos em que consistia e as possíveis consequências para os anunciantes. A eliminação da barra lateral, supunha um … read on >>

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