Booking engine @en
Direct Channel
Hotel Distribution
Hotel Marketing @en

A Batalha pela Venda Directa

26 comments

26 August 2017 at 12:07, by

road-street-sign-way

A Batalha pela Venda Directa Diariamente lemos noticias que prometem  o “segredo” para melhorar a venda directa dos hotéis. A mensagem que recebemos é linear no seu conteúdo: paginas web responsive , fotografias digitais grandes, paridade de preços, utilização de bots e campanhas metasearch.  Serão estes … read on >>

Booking engine @en
Direct Channel
Hotel Distribution
Hotel Marketing
Hotel Marketing @en
Mobile & Web Hotel
Revenue Management @en

7 Steps to achieve more website more direct online booking conversions I

12 comments

6 June 2016 at 10:35, by

design web

Presently one of a hotelier’s biggest worries is how to reduce their dependency on intermediaries when marketing their inventory. A key to maximising income is finding a perfect balance between direct and intermediary sales. To do this a hotel must … read on >>

Direct Channel
Hotel Marketing @en
Management @en
Mobile & Web Hotel

Para onde caminha Google: primeira analise á mudança do SERP no motor de busca

30 comments

17 March 2016 at 16:59, by

0005

Nos finais do mês passado, Google colocou em movimento uma das alterações mais drásticas no desenho da página de resultados (SERP). Anteriormente, explicámos em que consistia e as possíveis consequências para os anunciantes. A eliminação da barra lateral, supunha um … read on >>

Booking engine @en
Connectivities
Direct Channel
Hotel Distribution

The fine line between metasearch engines and OTAs

12 comments

13 October 2015 at 6:00, by

photo-1442407764823-a91dd726a7f2

The future of the Internet is closely linked to the semantic web: searches are becoming more personalized and effective all the time. This claim carries across to the tourism and holiday booking (including hotel) sector that is spearheading the use … read on >>

Page 1 of 212